Instagram is undoubtedly one of the most-used social media platforms around the globe. Unsurprisingly, over years, many people have gradually turned their business-related intentions towards Instagram and with Instagram Shopping now in the scene, selling on Instagram looks like a must after each passing day.
One fun fact for you before we get any further: More than 70% of shopping enthusiasts turn to Instagram for product discovery. Therefore, if your business isn't on Instagram, you need to start doing it now and get into the trend.
Now, we'll start off with Instagram Shopping first and why you need it.
First of all, you can get discovered by Instagram shoppers who are searching for similar products. Also, EasyStore's Facebook Marketing helps to speed up the process of enabling Instagram Shopping. Enhance both of your potential buyer's and your own experience by tagging your products to create shoppable posts and stories.
However, what if you wish to skip the lengthy verification process that's required by Instagram for you to be eligible for Instagram Shopping? Well, worry not and read on.
On EasyStore, we provide one of many sales channels which is the Instagram Storefront, also known as the Instagram Bio Shop.
Use Instagram Bio Shop to instantly create an Instagram-alike store that's similar to Instagram UI which includes:
A direct checkout button
Shoppable posts with Instagram Shopping
It's extremely simple to set up and with just a link, simply post it to your Instagram profile bio to let your potential buyers to click into it and start buying. When you get orders from there, they will be recorded in a single centralized platform which is the EasyStore admin panel. In other words, everything is easily manageable from this point onwards.
Hopefully you're all caught up and you can read more about the setup of the Instagram Bio Shop here